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Aryan Khan DIRECTS Father Shah Rukh Khan For Launch Of His Luxury Streetwear Brand (View Pics)

Aryan Khan has turned into an entrepreneur as he set to launch his streetwear clothing brand. The star kid has also directed his father SRK for the commercial of the brand.

BollywoodMDB Team | Updated On: Apr 25, 2023 02:32 PM IST

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Aryan Khan DIRECTS Father Shah Rukh Khan For Launch Of His Luxury Streetwear Brand (View Pics)

As much as the audience enjoys seeing Shah Rukh Khan on the silver screens, they are as interested in seeing how his children will carry on his legacy. Suhana Khan just became a brand ambassador for Maybelline New York before her Bollywood debut in ‘The Archies’. And now, his elder son, Aryan Khan, has become an entrepreneur, announcing the launch of his new clothing line. Aryan Khan also directed his first ad which stars his dad Shah Rukh Khan!

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On Monday, Aryan Khan revealed and teased fans about his future clothes wear. The brand is called D'Yavol, and it bills itself as a luxury streetwear brand. Aryan Khan is one of the brand's co-owners, along with Leti Blagoeva and Bunty Singh. This is not his first collaboration with them. When he developed a premium vodka brand for brown spirits, the three first partnered.

Aryan Khan announced the first look of his next clothes wear in a teaser on his social media. He collaborated with his father to market the luxury streetwear label. He shared an amazing video of Shah Rukh Khan writing the word "timeless" on a chalkboard. The screen then fades to black as D'Yavol luxury streetwear shows.

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Aside from starting a business, Aryan Khan is also trying his hand at writing. He does not aspire to be an actor like his father, but rather to create scripts for Bollywood films. He had recently announced that he had finished screenwriting for one of his forthcoming projects. His father's production company, Red Chillies Entertainment, is backing the picture. The project is scheduled to go on floors in 2023.

Meanwhile, after the success of ‘Pathaan’ Shah Rukh Khan will now next appear in Atlee's 'Jawan' and Rajkumar Hirani's 'Dunki.

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