From Shah Rukh Khan to Priyanka Chopra: See how much these B-town celebs charge for a sponsored post on Instagram
Social Media is a new market and attention is its currency. Attention to their products is very important for brands. That’s why they are ready to pay any amount of money for it. The influencers around the world charge a crazy amount for a single post on their social media profiles. Our B-town celebrities are not behind. Here’s the list of the top 5 celebrities who charged the most for a sponsored post on their Instagram account in 2021
1. Priyanka Chopra Jonas
Priyanka Chopra recently became the most followed Bollywood celebrity on Instagram. But her brand value was at the top long before it. The actress charged around ₹1.80 crore for a single post in 2021. She had a following of around 68 million which is now at 72.4 million. Forbes had listed her as the richest Instagrammer in 2019.
2. Deepika Padukone
After PC, Deepika Padukone charged the highest amount of money for a sponsored post. The actress is loved by her fans and they are crazy for her. She charged around ₹1.50 crore for a single post. That time she had a following of 60 million which has now increased to 63.5 million.
3. Akshay Kumar
One of the most hardworking and busiest actors of Bollywood is also very popular on Instagram. Kumar’s fan following was around 54 million in 2021 when he charged around ₹1.02 crores for a single post from his Instagram account. Khiladi’s fan following has now reached a humongous 58.3 million.
4. Alia Bhatt
This young actress is surely loved by her fans all across the world. Alia Bhatt is the brands' favourite. She charged around ₹1 crore for a single post in 2021. She had around 55 million followers in 2021 which are now at 57.7 million.
5. Shah Rukh Khan
King Khan had around 26 million followers in 2021. But the Badshah of romance is most popular among ladies. SRK charged around ₹80 lakh to 1 crore for a sponsored post on Instagram. SRK has now a total following of 27.7 million on the photo-sharing app.
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