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TASVA has made Ranbir Kapoor and Ananya Panday brand ambassadors

Ranbir Kapoor and Ananya Panday are the brand ambassadors for the men's Indian clothing line from Aditya Birla Fashion & Retail and Tarun Tahiliani. They will appear in a holiday campaign.

BollywoodMDB Team | Updated On: Oct 15, 2022 07:13 PM IST

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TASVA has made Ranbir Kapoor and Ananya Panday brand ambassadors

Ananya Panday and Ranbir Kapoor have been named as TASVA's first brand ambassadors, bringing glitz and style to all of your celebrations.

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Prepare to welcome the holiday and Shaadi seasons with Bollywood's most desirable couple. Ananya Panday and Ranbir Kapoor are featured in a holiday ad video distributed across media platforms to promote the brand's assortment of ethnic clothes.

Ananya Panday and Ranbir Kapoor stand in for the evolving mindset of contemporary India.

TASVA, introduced in 2021, intends to inject new life into the male consumer's experience of Indian celebrations by offering traditional and fusion Indian clothing that is unrivaled in terms of quality, comfort, and design. Its message of individual independence and letting one's uniqueness shine is in perfect harmony with Ranbir Kapoor and Ananya Panday.

"I'm delighted to be a part of the TASVA tribe! It's remarkable how the company is bringing style, modernity, and freshness to Indian events and occasions—styles that also align with my own. According to Ranbir Kapoor, the ad campaign Ek Naya Nazariya "fully reflects contemporary India and its festivities."

"It makes me incredibly happy to be a member of the TASVA tribe. In terms of ethnic dress for males and Indian festivals, TASVA's innovative approach resonates with my sense of style. It is exceptional for me to begin my involvement with the company's #EkNayaNazariya campaign.

According to Ananya Panday, it does a fantastic job of capturing contemporary Indian thought.

Who better than Ranbir Kapoor and Ananya Panday to bring to life the idea of TASVA and its contemporary styles?

Stated Tarun Tahiliani, Chief Design Officer, TASVA, in a statement about the news. They share TASVA's effortless, natural sense of style, which is the perfect embodiment of modern India. I'm thrilled to have their endearing and vibrant enthusiasm help our specific and rapidly expanding menswear business build brand appeal.

Mr. Sandeep Pal, CEO of TASVA, remarked in response to the partnership, "We are ecstatic that Ranbir Kapoor and Ananya Panday have joined the TASVA tribe. The brand was created to alter how Indians perceive ethnic menswear for special occasions and weddings. It's about expressing one's uniqueness and striking a balance between traditional roots and current interests. The brand philosophy of TASVA is the right fit for Ranbir & Ananya.

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