Even controversy, poor reviews, and boycotts have failed to prevent ‘The Kerala Story’ from enjoying a profitable run at the box office. The movie is doing well financially and centres on a group of non-Muslim women who were coerced into joining the terrorist group ISIS. Despite opposition, it has succeeded in making the cash registers ring.
Every theatre release must succeed on the first Monday, and Adah Sharma's movie did. It has actually excelled! The Sudipto Sen movie made more money on Day 4 than it did on Day 1. Early estimates place the revenue at between Rs. 10 and Rs. 11 crore.
(Also Read: The Kerala Story Box Office Day 3: Adah Sharma And Sudipto Sen’s Movie Witnesses Growth Better Than ‘The Kashmir Files’; Mints More Than 15 Crore On Its First Sunday)
‘The Kerala Story’ made between 7.50 to 8 crore rupees on its first day of release. With this, it overtook ‘Pathaan’ (Rs 55 crore), Salman Khan's ‘Kisi Ka Bhai Kisi Ki Jaan’ (Rs 15.81 crore), Ranbir Kapoor and Shraddha Kapoor's romantic drama ‘TJMM’ (Rs 15.7 crore), and Ajay Devgn's ‘Bholaa’ (Rs 11.20 crore) as the year's fifth-highest opening weekend. It has now earned Rs 45 crore in total.
The movie has been receiving positive reviews despite the controversy and boycott requests. While it was made tax-free in Madhya Pradesh, the contentious drama's screenings have been halted in Tamil Nadu and West Bengal.
(Also Read: The Kerala Story Controversy: Adah Sharma Defends The Movie As Based On Real Events; Urges Skeptics To Search For 'ISIS BRIDE' Stories)
Adah recently tweeted in response to individuals who were critical of her movie, "Standing ovation in theatres, the honourable PM mentioning our film #TheKeralaStory, critics and the audience applauding my performance, HOUSEFULL messages from so many of you, bumper opening! I could never have dreamed of so much. All your dreams for me are coming true."
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Junior Film Journalist and a self - motivated girl with a master's degree in journalism.
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Junior Film Journalist and a self - motivated girl with a master's degree in journalism.
With astounding integrity and morality towards her skills in news gathering and story telling.
Here to dictate and unfold the film tidings to the audience in an ethical standard.
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